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‘Content free’ means just that: the content on this site is free. Free at the point of demand, and free in expression and opinion. It is a portal into a world of thinking and making. It is a living archive of reflection and activity. It is the place where the students and staff from the Visual Communication programme at the RCA can freely place ‘content’, and where visitors are free to browse and interact with what they find.

In the electronic era, with its always-on, limitless landscape to fill, content has become a weasel word – a generic flavourless noun that relegates words, images, sound and film as placeholder material. Our use of the word is of course, ironic. We take the view that content has to have meaning and offer engagement. Without meaning and engagement, it is just that … content.

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‘Content free’ means just that: the content on this site is free. Free at the point of demand, and free in expression and opinion. It is a portal into a world of thinking and making. It is a living archive of reflection and activity. It is the place where the students and staff from the Visual Communication programme at the RCA can freely place ‘content’, and where visitors are free to browse and interact with what they find.

In the electronic era, with its always-on, limitless landscape to fill, content has become a weasel word – a generic flavourless noun that relegates words, images, sound and film as placeholder material. Our use of the word is of course, ironic. We take the view that content has to have meaning and offer engagement. Without meaning and engagement, it is just that … content.

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A Journey of Differences

Welcome to our journey of differences. Over the past couple of months, most of us have been displaced, confused and uncertain of our existence as human beings. Some of us have got completely cut off from friends and family, while others have the luxury of being in the company of our loved ones. That being said, ...

Report on the state of grey affairs. Monday 25 May 2020

There is a poster not too far from my flat. It is displayed on the side of a bus stop, behind a layer of plexiglass. An ad for the latest Burger King sandwiches: Only £4,99 for a double melt, fries, a side and a drink. In the centre of the poster, three impossibly rotund and shiny burgers t...

The Business of Design

Welcome to the second edition of the Vice Chancellor’s lectures. The raising-your-hand feature will not be used on this occasion, and the Chatham House rule still applies1. Tonight’s speaker Gerry McGovern is to Land Rover what Tom Ford is to Gucci and Jony Ive was to Apple. McGovern begins his lecture by recalling his visi...

Report on the state of grey affairs. Sunday 10 May 2020

The swallows are back. I noticed it last week. Before I could see them, their calls gave them away. The emblematic high-pitched chirps, coming in series of two or three. Then I looked up, and there they were. Small dark grey shapes darting in the sky. Every year, they come back. And since my early teens ...

Here’s Jony

1 This meeting is being recorded, but the Chatham Rule1 applies. We’ve disabled the chat- and raising-your-hand features. Welcome to the Knight Commander of the British Empire. Three days ago, the college announced via email that it would be hosting an exclusive live Q&A with Jony Ive KBE, Virgil Abloh, and Olafur Eliasson. Spaces we...

Report on the state of grey affairs. Sunday 26 April 2020

After the last report, I remembered a picture. I knew it still existed somewhere and, surely enough, I managed to find it on an inactive tumblr blog. It shows a close-up on a pair of cupped hands holding a small brown frog. It is shot from above. The focus is a bit off, leaving the head ...

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